Mouseflow
Behavior analytics tool featuring automated Friction Scores, Form Analytics, and heatmaps
pricingfree tierapichecked 22 Aug 2026
What Mouseflow is
Mouseflow tracks visitor behavior to uncover usability issues and conversion barriers. Its Friction Score algorithm automatically identifies frustrated users experiencing rage clicks, error clicks, and click-rage bounce loops. Mouseflow stands out with its Form Analytics module, which measures drop-offs and blank fields across checkout and lead capture forms, providing clear diagnostic data for CRO specialists.
Pricing
| Plan | Price | Annual | What you get |
|---|---|---|---|
| Starter | $39/mo | $31/mo | 5,000 recorded sessions/month, 1 website, 3 months storage, form analytics |
| Growth | $129/mo | $109/mo | 15,000 recorded sessions/month, 3 websites, friction score engine |
| Business | $259/mo | $219/mo | 50,000 recorded sessions/month, 50 websites, custom user tagging, API |
Behavior analytics tool with automated Friction Scores and Form Analytics.
Free access: Free plan with 500 recorded sessions/month
read from the vendor pricing page · 22 Aug 2026 · how we verify
Best for
- CRO specialists optimizing multi-step checkout and lead capture form conversion rates
- Marketing teams needing automated friction detection and visual user session replays
Not for
- Teams looking for cold email outreach and deliverability monitoring
Integrations
Mouseflow alternatives
All 4 alternatives to Mouseflow, compared Get the Toolvern badge for Mouseflow
Hotjar Behavior analytics platform with visual heatmaps, session recordings, and on-site surveys 
Microsoft Clarity Free behavioral analytics tool with session replays, click heatmaps, and AI insights 
Crazy Egg Visual website optimization tool with click heatmaps, scroll maps, and built-in A/B testing 
FullStory Enterprise digital experience intelligence platform with behavioral analytics and session replay Head to head: Mouseflow vs Hotjar Mouseflow vs Microsoft Clarity Mouseflow vs Crazy Egg Mouseflow vs FullStory
Compiled by Stepan Noianov from the vendor's own site and pricing page. Something wrong? Report an inaccuracy.