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AI Tools for Sales & CRM

6 categories, 43 tools published.

Everything in this section is downstream of one question: who is worth talking to, and what happened when you did. The categories split by which half they serve.

Lead enrichment and AI SDR tools answer the first half. They are the most crowded categories in the directory and the ones where the billing unit matters most — credits, contacts, mailboxes and verified emails are all used as the meter, and two tools at the same headline price can differ several-fold in what that price actually buys.

Conversation intelligence and meeting notes answer the second half, and here the spread is stark. Fireflies gives unlimited transcription free and charges for storage. Otter caps the minutes. Avoma charges only for people who record and lets everyone else read for nothing. Gong publishes no price at all. Four products, one job, four different theories of what you are buying.

What the prices look like here

MeasureAcross 29 tools
Cheapest paid plan$9/mo
Median entry price$39/mo
Most expensive entry plan$599/mo
Tools that publish no price5
Tools with a free tier, not a trial10

read from each vendor's own pricing page · 20 Aug 2026 · how we verify

How to choose in this section

Find the meter before comparing prices. Instantly sells sending, lead credits and bundles as three separate lines; Smartlead gives unlimited mailboxes on every tier and meters verification instead. The cheaper headline is often the more expensive year.

For meeting tools, count who actually records. If five reps run calls and twenty people read the notes, a per-recorder price beats a per-seat one by a wide margin.

Ten of the twenty-nine tools here have a free tier. In this section the free tiers are unusually generous — unlimited transcription, 900 credits a year, 500 actions a month — because the products get more useful as your data accumulates inside them.