SparkToro
Audience research: where your buyers already are
pricingfree tierapiVisit SparkToro checked 20 Aug 2026
What SparkToro is
SparkToro answers a question that keyword tools cannot: where an audience already spends attention. Enter a description of a customer and it returns the social accounts they follow, podcasts and publications they consume, subreddits they subscribe to, sites they visit and — more recently — which search and AI tools they use. A free tier allows a look before committing; the ladder above it runs to agency scale.
Pricing
| Plan | Price | What you get |
|---|---|---|
| Free | Free | 3 reports a month, single user, preview data only |
| Personal | $38/mo | 4 reports a month, all data types, MCP access |
| Business | $112/mo | 25 reports a month, 10 users, persona builder |
| Agency | $225/mo | 250 reports a month, 100 users, SSO and SCIM |
read from the vendor pricing page · 20 Aug 2026 · how we verify
Best for
- Teams choosing where to advertise or pitch
Not for
- Anyone needing real-time mention alerts
Integrations
SparkToro alternatives
All 1 alternatives to SparkToro, compared
Head to head: SparkToro vs Brand24
Compiled by Stepan Noianov from the vendor's own site and pricing page. Something wrong? Report an inaccuracy.