OptinMonster
Behavioral popup builder and lead capture toolkit featuring patented Exit-Intent technology
pricingfree tierapichecked 22 Aug 2026
What OptinMonster is
OptinMonster is the leading conversion rate optimization and popup software trusted by over one million websites. Famous for pioneering Exit-Intent technology, it detects when a visitor is about to leave a webpage and triggers targeted popups, floating notification bars, or gamified spin-to-win coupon wheels. With granular page-level targeting and A/B split testing, OptinMonster turns traffic into subscribers and revenue.
Pricing
| Plan | Price | Annual | What you get |
|---|---|---|---|
| Basic | $16/mo | $9/mo | 1 site, 2,500 pageviews, unlimited campaigns, lightbox popups, list segmentation |
| Plus | $32/mo | $19/mo | 2 sites, 10,000 pageviews, floating bars, inline forms, monster effects, A/B testing |
| Pro | $58/mo | $29/mo | 3 sites, 25,000 pageviews, Exit-Intent technology, mobile-specific campaigns, countdown timers |
| Growth | $99/mo | $49/mo | 5 sites, 100,000 pageviews, on-site retargeting, real-time personalization, coupon wheels |
The pioneer of Exit-Intent technology and behavioral lead capture popups.
Free access: 14-day unconditional money-back guarantee
read from the vendor pricing page · 22 Aug 2026 · how we verify
Best for
- Ecommerce brands, bloggers, and publishers converting abandoning website visitors into email subscribers
- Marketers leveraging advanced behavior triggers like Exit-Intent, scroll depth, and geolocation targeting
Not for
- Data engineering teams building distributed Apache Spark data pipelines
Integrations
OptinMonster alternatives
All 4 alternatives to OptinMonster, compared Get the Toolvern badge for OptinMonster
Sumo Ecommerce email capture tool and discount popup builder for growing storefronts 
Sleeknote Non-intrusive on-site popup and lead capture platform for premier ecommerce storefronts 
Wisepops On-site marketing platform combining popups, notification feeds, and contextual banners for ecommerce 
Privy Ecommerce popup, email marketing, and SMS platform for list growth Head to head: OptinMonster vs Sumo OptinMonster vs Sleeknote OptinMonster vs Wisepops OptinMonster vs Privy
Compiled by Stepan Noianov from the vendor's own site and pricing page. Something wrong? Report an inaccuracy.