HubSpot CRM vs SugarCRM: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
HubSpot CRM Leading inbound CRM platform connecting sales pipelines, marketing automation, and customer support pricingfree tierapi checked 22 Aug 2026 $20 
SugarCRM Enterprise sales automation and customer service CRM with SugarPredict AI predictive insights pricingfree tierapi checked 22 Aug 2026 $49 Pricing side by side
| Plan | HubSpot CRM | SugarCRM |
|---|---|---|
| tier 1 | $20/mo — 2 paid users, deal pipeline, simple automation, email tracking, meeting scheduling | $49/mo — Sales automation, lead management, SugarPredict AI predictive analytics, mobile app |
| tier 2 | $500/mo — 5 paid users, omnichannel sequences, custom reporting, AI assistant, lead scoring | $80/mo — Customer support portal, SLA management, case routing, omnichannel service |
| tier 3 | $1500/mo — 10 paid users, predictive lead scoring, custom objects, advanced permissions, SSO | $85/mo — On-premise or cloud hosting, custom SQL workflows, advanced role-based permissions |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose HubSpot CRM if
- Fast-growing businesses and startups seeking a powerful, unified CRM connecting sales, marketing, and customer service
- Sales leaders wanting visual pipeline deal tracking, automated email logging, and meeting schedulers
Choose SugarCRM if
- Mid-market and enterprise businesses requiring flexible cloud or on-premise private cloud deployment options
- Sales and customer service organizations needing automated case routing and SugarPredict AI pipeline insights
Where each one disappoints
HubSpot CRM
- Freelancers who only need a single static text notes document
SugarCRM
- Indie creators seeking 1-click TikTok video caption generators
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.