Looker Studio
Free dashboards across Google data sources
pricingfree tierapichecked 20 Aug 2026
What Looker Studio is
Looker Studio builds interactive reports and dashboards from more than 1,400 connectors, with Google Ads, Analytics, Sheets and BigQuery wired in directly. Reports are shared like documents rather than seats, and creating and viewing them costs nothing — which is why it turns up under half the agency dashboards in this category. The paid Pro tier is per user and adds team management on top.
Pricing
| Plan | Price | What you get |
|---|---|---|
| Self-service | Free | Free for all users, unlimited reports and dashboards |
| Pro | $9/mo | $9 per user per project per month — Google Cloud support, CMEK |
read from the vendor pricing page · 20 Aug 2026 · how we verify
Best for
- Teams whose data already lives in Google products
Not for
- Non-Google sources — connectors are third-party and paid
Integrations
Looker Studio alternatives
All 6 alternatives to Looker Studio, compared Get the Toolvern badge for Looker Studio
DashThis Automated marketing reports for agencies 
Databox KPI dashboards with a free tier that is genuinely usable 
Whatagraph Multi-channel reporting with white labelling A AgencyAnalytics Client reporting priced per client, not per seat 
Polar Analytics Ecommerce data stack sold module by module S Similarweb Competitive traffic intelligence, mostly quoted Head to head: Looker Studio vs DashThis Looker Studio vs Databox Looker Studio vs Whatagraph Looker Studio vs AgencyAnalytics Looker Studio vs Polar Analytics Looker Studio vs Similarweb
Compiled by Stepan Noianov from the vendor's own site and pricing page. Something wrong? Report an inaccuracy.