Serpstat vs SpyFu: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Serpstat | SpyFu |
|---|---|---|
| tier 1 | $59/mo — 100 searches/day, 10,000 tracked keyword positions, 5 audit projects | $39/mo — Unlimited search results, 10k search results export, 5k weekly tracked keywords |
| tier 2 | $119/mo — 500 searches/day, 50,000 tracked keyword positions, 3 team members | $79/mo — Unlimited data exports, 15k weekly tracked keywords, custom branded reports |
| tier 3 | $479/mo — 5,000 searches/day, 250,000 tracked keyword positions, white-label reports | — |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose Serpstat if
- SEO agencies needing high-volume keyword and competitor API queries at competitive pricing
- Growth marketers analyzing competitor Google Search PPC ad copies and keyword bids
Choose SpyFu if
- PPC managers dissecting competitor Google Ads spend, ad copy variations, and bidding strategies
- SEO specialists looking for affordable unlimited historical keyword gap analysis
Where each one disappoints
Serpstat
- Teams looking exclusively for localized foot-traffic analytics
SpyFu
- Teams needing social media influencer discovery or CRM pipeline automation
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.