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Mixpanel vs Plausible Analytics: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanMixpanelPlausible Analytics
tier 1 $28/mo — Up to 100M monthly events, unlimited saved reports, cohort modeling €9/mo — 10,000 monthly pageviews, unlimited websites, 100% data ownership
tier 2 $833/mo — Advanced data governance, single sign-on (SSO), automated anomaly detection €19/mo — 100,000 monthly pageviews, custom domain stats, stats sharing via link

read from both vendors' pricing pages · 22 Aug 2026 · how we verify

Choose Mixpanel if

  • SaaS and mobile app teams analyzing user onboarding drop-offs and feature adoption
  • Growth marketers connecting marketing campaign source data with product retention

Choose Plausible Analytics if

  • Privacy-conscious businesses, developers, and creators wanting clean web analytics without cookie banners
  • Website owners seeking fast page speeds and a simple single-page dashboard of key traffic metrics

Where each one disappoints

Mixpanel

  • Content blogs only needing basic pageview and bounce rate metrics

Plausible Analytics

  • Enterprise data analysts needing complex multi-touch algorithmic attribution models

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

Other options