Customer.io vs Encharge: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Customer.io | Encharge |
|---|---|---|
| tier 1 | $100/mo — From $100/mo for 5,000 profiles (people and objects) | $79/mo — 2,000 subscribers, unlimited email sends, visual flow builder, AI copy assist |
| tier 2 | $1000/mo — From $1,000/mo billed yearly — custom profile volume | $149/mo — 5,000 subscribers, transactional emails, event segmentation, webhooks |
| tier 3 | On request — Dedicated infrastructure and support | — |
read from both vendors' pricing pages · 20 Aug 2026 · how we verify
Choose Customer.io if
- Product teams triggering messages off events rather than segments
- Funded startups under $10M raised — the first year is free
Choose Encharge if
- SaaS marketing teams automating product onboarding emails
- Growth managers running event-triggered email journeys
Where each one disappoints
Customer.io
- Products with many objects per user — profiles count objects too, not just people
Encharge
- Mass unsegmented cold outbound campaigns
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.