Clay vs Gong: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Clay | Gong |
|---|---|---|
| tier 1 | Free — 500 actions a month, unlimited seats and tables | — |
| tier 2 | $60/mo — From 15,000 actions a month | — |
| tier 3 | $205/mo — From 40,000 actions a month, CRM auto-sync | — |
| tier 4 | On request — Custom action volume | — |
read from both vendors' pricing pages · 20 Aug 2026 · how we verify
Choose Clay if
- Outbound teams that already know their ICP
- Agencies building lists for several clients
Choose Gong if
- Sales organisations with enough call volume to analyse
Where each one disappoints
Clay
- Anyone expecting a finished CRM — Clay is upstream of one
- Small teams — the action slider raises the price fast above the $60 entry
Gong
- Small teams — pricing is enterprise and quoted per organisation
- Anyone who needs to know the cost before booking a sales call — Gong publishes no prices at all
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.