BuzzSumo vs Promoty: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | BuzzSumo | Promoty |
|---|---|---|
| tier 1 | $199/mo — 1 user, unlimited searches, 1 year of data history, content generator | $49/mo — 100 influencer profile views/month, 1 team seat, Instagram and TikTok search |
| tier 2 | $299/mo — 5 users, journalist database, media monitoring alerts, crisis tracking | $139/mo — 500 profile views/month, 3 team seats, full creator CRM, email contact exports |
| tier 3 | $499/mo — 10 users, 5 years of historical data, advanced influencer discovery | $299/mo — 2,000 profile views/month, unlimited seats, campaign reporting, dedicated support |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose BuzzSumo if
- PR executives identifying key journalists and writers
- Content strategists researching viral and trending topic angles
Choose Promoty if
- DTC e-commerce marketing teams running influencer seeding and creator gifting programs
- Boutique digital marketing agencies managing creator relationships in a unified CRM
Where each one disappoints
BuzzSumo
- Automated cold SMTP email warmup and inbox rotation
Promoty
- Automated server uptime monitoring and log parsing
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.