beehiiv vs Emma: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | beehiiv | Emma |
|---|---|---|
| tier 1 | Free — Up to 2,500 subscribers, unlimited sends | On request — Up to 10,000 contacts, visual automation builder, dynamic content, standard integrations |
| tier 2 | $49/mo — Up to 10,000 subscribers, monetization and AI tools | On request — Up to 25,000 contacts, unlimited users, landing page builder, custom event triggers |
| tier 3 | $96/mo — Up to 100,000 subscribers | On request — Tiered franchise/branch accounts, centralized template locking, aggregate reporting |
| tier 4 | On request — Over 100,000 subscribers | — |
read from both vendors' pricing pages · 20 Aug 2026 · how we verify
Choose beehiiv if
- Media businesses building an owned audience
Choose Emma if
- Franchises, universities, and multi-location businesses managing local marketing teams
- Brand managers requiring strict template locking to prevent off-brand email designs
Where each one disappoints
beehiiv
- Transactional ecommerce flows — that is Klaviyo territory
Emma
- Scraped cold outbound B2B prospecting without prior opt-in consent
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.