Attio vs Close: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Attio | Close |
|---|---|---|
| tier 1 | Free — Up to 3 users, automatic email & calendar sync, standard relationship intelligence | $59/mo — 1 user, built-in calling & SMS, email sequences, pipeline management |
| tier 2 | $34/mo — Unlimited custom objects, automated workflows, dynamic list filters, webhooks | $109/mo — Up to 3 users, power dialer, multiple pipelines, custom activity tracking |
| tier 3 | $69/mo — Advanced reporting, team permissions, AI-assisted lead scoring, priority support | $149/mo — Predictive dialer, call coaching & whisper mode, advanced sales reporting |
| tier 4 | $139/mo — SSO, custom data residency, dedicated success architect, enterprise SLA | $229/mo — Custom onboarding, dedicated account manager, SSO, custom data models |
read from both vendors' pricing pages · 23 Aug 2026 · how we verify
Choose Attio if
- Tech startups, product-led companies, and modern GTM teams wanting a highly customizable CRM
- Teams needing automatic email and calendar timeline extraction without manual logging
Choose Close if
- Fast-growing B2B startups and sales teams conducting high-volume cold calling and SMS outreach
- Sales leaders wanting integrated telephony, call recording, and pipeline tracking in one CRM
Where each one disappoints
Attio
- Brick-and-mortar retail shops looking for offline register POS hardware
Close
- Retail stores requiring point-of-sale inventory barcode scanners
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.