Attio vs Clay: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Attio | Clay |
|---|---|---|
| tier 1 | Free — Up to 3 users, automatic email & calendar sync, standard relationship intelligence | Free — 500 actions a month, unlimited seats and tables |
| tier 2 | $34/mo — Unlimited custom objects, automated workflows, dynamic list filters, webhooks | $60/mo — From 15,000 actions a month |
| tier 3 | $69/mo — Advanced reporting, team permissions, AI-assisted lead scoring, priority support | $205/mo — From 40,000 actions a month, CRM auto-sync |
| tier 4 | $139/mo — SSO, custom data residency, dedicated success architect, enterprise SLA | On request — Custom action volume |
read from both vendors' pricing pages · 23 Aug 2026 · how we verify
Choose Attio if
- Tech startups, product-led companies, and modern GTM teams wanting a highly customizable CRM
- Teams needing automatic email and calendar timeline extraction without manual logging
Choose Clay if
- Outbound teams that already know their ICP
- Agencies building lists for several clients
Where each one disappoints
Attio
- Brick-and-mortar retail shops looking for offline register POS hardware
Clay
- Anyone expecting a finished CRM — Clay is upstream of one
- Small teams — the action slider raises the price fast above the $60 entry
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.