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Attentive vs Mailchimp: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanAttentiveMailchimp
tier 1 On request — Included with all plans Free — Up to 250 contacts, 500 sends a month
tier 2 On request — Flat monthly fee $11.05/mo — From $11.05/mo for 12 months, 500 contacts included
tier 3 On request — Flat monthly fee $17/mo — From $17/mo for 12 months, 500 contacts included
tier 4 On request — Billed per click, not per month $297.5/mo — From $297.50/mo for 12 months, 10,000 contacts included
tier 5 On request — All channels, priority support and onboarding

read from both vendors' pricing pages · 20 Aug 2026 · how we verify

Choose Attentive if

  • Retail brands running SMS and email together at volume
  • Teams that prefer paying for usage over a credit system

Choose Mailchimp if

  • Small lists — the free tier covers 250 contacts indefinitely
  • Teams that want templates and automation without an implementation project

Where each one disappoints

Attentive

  • Anyone who needs a number before a call — nothing is published, and one product bills per click

Mailchimp

  • Anyone budgeting past year one — the listed prices are twelve-month introductory rates, and the bill scales with contacts, not sends

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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