Apollo.io vs Keyplay: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Apollo.io | Keyplay |
|---|---|---|
| tier 1 | Free — 900 credits per seat per year, 2 sequences | $400/mo — Up to 5,000 scored accounts, 1 custom account list build, CRM sync |
| tier 2 | $49/mo — 30,000 credits per seat per year, unlimited sequences | $800/mo — Up to 25,000 scored accounts, unlimited list builds, custom signal tracking |
| tier 3 | $79/mo — 48,000 credits per seat per year, call recording and AI insights | $1500/mo — Full TAM coverage, custom data enrichment pipelines, dedicated strategist |
| tier 4 | $119/mo — 72,000 credits per seat per year, minimum 3 seats, SSO | — |
read from both vendors' pricing pages · 20 Aug 2026 · how we verify
Choose Apollo.io if
- Teams that need data and sequencing from one vendor
Choose Keyplay if
- B2B sales leaders defining ideal customer profiles and rep territory distribution
- Outbound SDR teams needing clean, laser-targeted account lists with verified fit
Where each one disappoints
Apollo.io
- Anyone with strict data-accuracy requirements — verify samples first
Keyplay
- Consumer email newsletter list building
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.