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Apollo.io vs Cognism: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanApollo.ioCognism
tier 1 Free — 900 credits per seat per year, 2 sequences On request — 5 seats included — core prospecting workflows
tier 2 $49/mo — 30,000 credits per seat per year, unlimited sequences On request — 5 seats included — advanced prospecting workflows
tier 3 $79/mo — 48,000 credits per seat per year, call recording and AI insights
tier 4 $119/mo — 72,000 credits per seat per year, minimum 3 seats, SSO

read from both vendors' pricing pages · 20 Aug 2026 · how we verify

Choose Apollo.io if

  • Teams that need data and sequencing from one vendor

Choose Cognism if

  • Teams selling into Europe, where compliance screening is not optional
  • Sales orgs that need verified mobile numbers rather than switchboard lines

Where each one disappoints

Apollo.io

  • Anyone with strict data-accuracy requirements — verify samples first

Cognism

  • Small teams — both tiers start at five seats, and no price is published for either

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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