ActiveCampaign vs Keap: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | ActiveCampaign | Keap |
|---|---|---|
| tier 1 | $15/mo — 1 user | $289/mo — Includes 2 users, 1,500 contacts, visual sales pipeline, advanced automations, payment invoices |
| tier 2 | $49/mo — 1 user | $199/mo — Includes 2 users, 1,500 contacts, landing page builder, automated text & email follow-ups |
| tier 3 | $79/mo — 3 users | — |
| tier 4 | $145/mo — 5 users | — |
read from both vendors' pricing pages · 20 Aug 2026 · how we verify
Choose ActiveCampaign if
- Small businesses wanting automation and CRM from one vendor
- Anyone who wants a stated refund path rather than a trial that quietly converts
Choose Keap if
- Service businesses, consultants, and contractors wanting combined CRM, client billing, appointment scheduling, and automated reminders
- Small business owners looking to eliminate lead drop-offs with hands-off automated SMS and email follow-ups
Where each one disappoints
ActiveCampaign
- Teams above five people — every tier bundles a fixed seat count
Keap
- Enterprise engineering teams running Kubernetes cluster workloads
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.