Persana AI vs Unify GTM: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Persana AI | Unify GTM |
|---|---|---|
| tier 1 | $99/mo — 2,500 waterfall enrichment credits/mo, AI personalization engine | $499/mo — Website visitor tracking, intent signals, AI email generation, CRM sync |
| tier 2 | $249/mo — 10,000 credits/mo, intent signals, multi-inbox sync, team sharing | $999/mo — Full intent waterfall, autonomous SDR agents, custom playbooks, dedicated CSM |
| tier 3 | $599/mo — Custom data waterfall, dedicated CSM, CRM bi-directional sync | — |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose Persana AI if
- Outbound sales teams needing high-accuracy mobile phone numbers
- Growth marketers orchestrating multi-source waterfall data enrichment
Choose Unify GTM if
- B2B sales teams running warm outbound plays based on intent
- Demand generation directors converting anonymous website traffic into meetings
Where each one disappoints
Persana AI
- Affiliate website keyword rank tracking
Unify GTM
- B2C retail product coupon broadcasts
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.