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Omnisend vs Smile.io: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanOmnisendSmile.io
tier 1 Free — 250 contacts, 500 emails/month, pre-built ecommerce automations $49/mo — Up to 500 monthly orders, points & referral programs, full widget branding
tier 2 $16/mo — 500 contacts, 6,000 emails/month, AI subject generator, 24/7 priority support $199/mo — Up to 2,500 monthly orders, VIP tiers, advanced program analytics, points expiry
tier 3 $59/mo — 2,500 contacts, unlimited emails, free SMS credits, advanced reporting $999/mo — Up to 7,500 monthly orders, dedicated loyalty strategist, custom integrations

read from both vendors' pricing pages · 22 Aug 2026 · how we verify

Choose Omnisend if

  • E-commerce merchants on Shopify and WooCommerce looking for pre-built automated email and SMS recipes
  • Stores wanting an easier and more affordable alternative to Klaviyo

Choose Smile.io if

  • Shopify and BigCommerce merchants building branded points, VIP tiers, and referral reward programs
  • Ecommerce brands seeking to increase repeat purchase frequency and customer retention

Where each one disappoints

Omnisend

  • B2B SaaS companies sending personalized plain-text cold sales sequences

Smile.io

  • Outbound cold email sales reps needing domain deliverability warmups

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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