Meltwater vs Sprout Social: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Meltwater | Sprout Social |
|---|---|---|
| tier 1 | On request — Global media monitoring, social listening, journalist outreach database, custom PR dashboards | $79/mo — Per seat — up to 5 social profiles |
| tier 2 | — | $199/mo — Per seat — 5 social profiles, competitor insights |
| tier 3 | — | $299/mo — Per seat — unlimited profiles |
| tier 4 | — | $399/mo — Per seat — unlimited profiles, advanced automation |
| tier 5 | — | On request — Custom |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose Meltwater if
- Enterprise PR and corporate communications teams tracking global broadcast, print, and digital media
- Brand managers monitoring reputation risks, executive mentions, and sentiment shifts in real time
Choose Sprout Social if
- Larger teams needing approvals, listening and reporting in one place
Where each one disappoints
Meltwater
- Small businesses looking for a simple $15/month social media calendar
Sprout Social
- Small teams — at $79 per seat the entry cost rises fast with headcount, and both cheap tiers cap at 5 profiles
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.