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Frase vs Keyword Insights: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanFraseKeyword Insights
tier 1 $49/mo — 1 seat, 1 site, 10 articles and 50 audit pages a month $58/mo — 6,000 monthly credits, keyword clustering and intent grouping
tier 2 $129/mo — 3 seats, 5 sites, 40 articles and 250 audit pages $145/mo — 15,000 monthly credits, AI content briefs, team collaboration
tier 3 $299/mo — 5 seats, 10 domains, 100 articles and 1,000 audit pages $298/mo — 45,000 monthly credits, priority processing, API access
tier 4 On request — Custom — white-label, SSO, branded client portal

read from both vendors' pricing pages · 20 Aug 2026 · how we verify

Choose Frase if

  • Freelancers who need briefs and drafts in one place
  • Testing SEO content workflows cheaply

Choose Keyword Insights if

  • SEO strategists handling large keyword lists from Ahrefs or Semrush
  • Content managers planning multi-page editorial content calendars without keyword overlap

Where each one disappoints

Frase

  • Teams needing seat management — seats are limited on lower plans

Keyword Insights

  • Small businesses looking for a single keyword checker without cluster workflows

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

Other options