Drip vs Recharge: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Drip | Recharge |
|---|---|---|
| tier 1 | $39/mo — Up to 2,500 contacts, unlimited email sends, visual workflow builder, dynamic segmentation | $99/mo — 1.25% + 19¢ per transaction, full customer subscription portal, analytics |
| tier 2 | $89/mo — Up to 5,000 contacts, free SMS credits, pre-built e-commerce workflows | $499/mo — 1% + 19¢ per transaction, custom checkout domains, dedicated onboarding, priority SLA |
| tier 3 | $159/mo — Up to 10,000 contacts, dedicated onboarding, priority live chat support | — |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose Drip if
- DTC ecommerce brands using behavioral triggers to segment and monetize customer lists
- Shopify stores wanting deep lifecycle automation with visual revenue attribution
Choose Recharge if
- Shopify and DTC brands scaling recurring subscription boxes and auto-replenishment products
- Merchants looking to reduce subscription churn through self-serve customer management portals
Where each one disappoints
Drip
- B2B sales teams needing cold email prospect finders and SDR sequences
Recharge
- B2B enterprise SaaS businesses using complex usage-based consumption contracts
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.