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Drip vs Omnisend: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanDripOmnisend
tier 1 $39/mo — Up to 2,500 contacts, unlimited email sends, visual workflow builder, dynamic segmentation Free — 250 contacts, 500 emails/month, pre-built ecommerce automations
tier 2 $89/mo — Up to 5,000 contacts, free SMS credits, pre-built e-commerce workflows $16/mo — 500 contacts, 6,000 emails/month, AI subject generator, 24/7 priority support
tier 3 $159/mo — Up to 10,000 contacts, dedicated onboarding, priority live chat support $59/mo — 2,500 contacts, unlimited emails, free SMS credits, advanced reporting

read from both vendors' pricing pages · 22 Aug 2026 · how we verify

Choose Drip if

  • DTC ecommerce brands using behavioral triggers to segment and monetize customer lists
  • Shopify stores wanting deep lifecycle automation with visual revenue attribution

Choose Omnisend if

  • E-commerce merchants on Shopify and WooCommerce looking for pre-built automated email and SMS recipes
  • Stores wanting an easier and more affordable alternative to Klaviyo

Where each one disappoints

Drip

  • B2B sales teams needing cold email prospect finders and SDR sequences

Omnisend

  • B2B SaaS companies sending personalized plain-text cold sales sequences

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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