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Databox vs Supermetrics: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanDataboxSupermetrics
tier 1 Free — 3 data sources, 1 dashboard, 10 custom metrics, 50 AI credits €42/mo — 1 data source connector, daily automated refreshes in Google Sheets
tier 2 $64/mo — 5 data sources included €109/mo — 5 data source connectors, hourly refreshes, Looker Studio connector
tier 3 $159/mo — More dashboards, users and AI credits On request — Cloud data warehouse pipelines (BigQuery, Snowflake), custom SLAs
tier 4 $399/mo — Higher limits across the board
tier 5 On request — Custom data source count

read from both vendors' pricing pages · 20 Aug 2026 · how we verify

Choose Databox if

  • Small teams that need one honest weekly dashboard — the free tier covers it
  • Anyone joining data from a warehouse and SaaS tools in one view

Choose Supermetrics if

  • Marketing agencies pulling cross-channel ad spend into client Looker Studio dashboards
  • Data analysts needing automated marketing connector pipelines into Google Sheets

Where each one disappoints

Databox

  • Teams with many sources on a budget — the count is the tier lever and it climbs fast

Supermetrics

  • Businesses looking for a visual ad design or creative generation tool

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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