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Microsoft Clarity vs PostHog: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanMicrosoft ClarityPostHog
tier 1 Free — Unlimited sessions, unlimited heatmaps, no sampling, AI summaries included Free — Up to 1M events/mo, 5,000 session replays/mo, full analytics suite, self-hosting option
tier 2 $20/mo — Usage-based tiering above free allowance, volume discounts, group analytics, priority support
tier 3 $450/mo — Dedicated cloud instance, custom data retention, SSO, team training, enterprise SLA

read from both vendors' pricing pages · 22 Aug 2026 · how we verify

Choose Microsoft Clarity if

  • Website owners and growth marketers wanting unlimited free heatmaps and session recordings without sampling
  • Businesses needing fast GDPR-compliant UX diagnostics with zero monthly subscription cost

Choose PostHog if

  • Software engineers and growth product managers wanting analytics, session replay, and flags in one SDK
  • Privacy-conscious companies seeking self-hosted or EU-hosted product analytics

Where each one disappoints

Microsoft Clarity

  • Companies looking for automated outbound cold calling software

PostHog

  • Non-technical marketers managing print flyer distributions

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

Other options