Buffer AI Assistant vs Metricool: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Buffer AI Assistant | Metricool |
|---|---|---|
| tier 1 | Free — Up to 3 channels, 10 scheduled posts per channel, basic AI Assistant, landing page builder | Free — 1 brand, 20 posts a month, 5 competitors, 30 days of analytics; no LinkedIn or X |
| tier 2 | $6/mo — Per channel monthly, unlimited scheduled posts, social analytics, engagement inbox | €16/mo — From €16 — 10 brands, unlimited publishing, 100 competitors, LinkedIn |
| tier 3 | $12/mo — Per channel monthly, unlimited team members, draft approvals, exportable reports | €43/mo — From €43 — 50 brands, approvals, Looker Studio connector, API |
| tier 4 | $120/mo — Up to 10 channels included ($6/extra channel), custom client access permissions | On request — White label, dedicated manager |
read from both vendors' pricing pages · 23 Aug 2026 · how we verify
Choose Buffer AI Assistant if
- Teams that want scheduling to simply work
Choose Metricool if
- Agencies managing many brands — 50 on the €43 tier is generous
- Anyone who wants competitor tracking inside a scheduler rather than as a separate tool
Where each one disappoints
Buffer AI Assistant
- Anyone expecting deep AI features — the layer is thin
Metricool
- Teams whose main channel is LinkedIn or X — both are excluded from the free plan
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.
Other options
All Buffer AI Assistant alternatives All Metricool alternatives