BrightLocal vs Synup: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | BrightLocal | Synup |
|---|---|---|
| tier 1 | $31/mo — Local search visibility tracking | $30/mo — Per location per month, 30+ listing networks, reputation monitoring |
| tier 2 | $40/mo — Keep business details accurate across directories | $45/mo — Per location per month, 60+ listing networks, review generation, local social |
| tier 3 | $49/mo — Reviews and reputation | On request — Custom franchise volume pricing, dedicated customer success, API access |
| tier 4 | $1299/mo — Done-for-you local SEO service | — |
| tier 5 | $2/mo — From $2 per citation, no subscription | — |
read from both vendors' pricing pages · 20 Aug 2026 · how we verify
Choose BrightLocal if
- Multi-location businesses and the agencies serving them
Choose Synup if
- Multi-unit restaurant chains and retail franchises
- Agencies managing local listings for multi-location clients
Where each one disappoints
BrightLocal
- Ecommerce with no physical presence
Synup
- Purely digital online services without physical service areas
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.