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BrightLocal vs Moz Local: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanBrightLocalMoz Local
tier 1 $31/mo — Local search visibility tracking $14/mo — Per location/month, core directory distribution, duplicate deletion
tier 2 $40/mo — Keep business details accurate across directories $20/mo — Per location/month, review monitoring, local social posting, aggregator sync
tier 3 $49/mo — Reviews and reputation $33/mo — Per location/month, all directories + GPS navigation systems, priority support
tier 4 $1299/mo — Done-for-you local SEO service
tier 5 $2/mo — From $2 per citation, no subscription

read from both vendors' pricing pages · 20 Aug 2026 · how we verify

Choose BrightLocal if

  • Multi-location businesses and the agencies serving them

Choose Moz Local if

  • Local businesses ensuring accurate directory citations and NAP data
  • Agencies managing local directory presence across regional client locations

Where each one disappoints

BrightLocal

  • Ecommerce with no physical presence

Moz Local

  • Cold outbound B2B email sequence warmups

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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