Branch vs Singular: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Branch | Singular |
|---|---|---|
| tier 1 | Free — Free up to 10k monthly active users, universal deep links, QR codes | On request — Marketing ETL, cost aggregation, mobile attribution, basic fraud prevention |
| tier 2 | $200/mo — Custom attribution tracking, cross-platform cohort analytics, SLA support | On request — Full SKAdNetwork suite, creative analytics, custom data governance, dedicated TAM |
| tier 3 | On request — Custom MAU capacity, advanced fraud prevention, dedicated CSM, raw data export | — |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose Branch if
- Mobile app developers building seamless deep linking onboarding journeys
- Omnichannel retailers attributing mobile app purchases to marketing campaigns
Choose Singular if
- Mobile app growth marketers measuring cross-channel return on ad spend
- Performance media buyers consolidating fragmented ad network spend data
Where each one disappoints
Branch
- Small local physical storefronts with no mobile presence
Singular
- Simple static brochure websites without ad spend
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.