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BigSpy vs SocialPeta: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanBigSpySocialPeta
tier 1 $69/mo — 1 seat — Facebook and Instagram only, 50 creative downloads a day $59/mo — Access to top 100,000 ad creatives, standard search filters
tier 2 $159/mo — 1 seat — adds TikTok, Twitter, Google Ads, YouTube and Pangle; 300 downloads a day $249/mo — Full network database, playable ads analysis, competitor tracking
tier 3 $399/mo — 5 seats (1 owner, 4 members) — same limits per seat On request — Custom data API, dedicated data analyst, unlimited user seats
tier 4 $499/mo — 1 seat — adds Pinterest, Yahoo and Unity Ads; 3,000 downloads a day

read from both vendors' pricing pages · 20 Aug 2026 · how we verify

Choose BigSpy if

  • Advertisers researching creatives across many networks at once — Ultimate covers ten
  • Agencies needing seats: Scale is five seats for less than Ultimate's one

Choose SocialPeta if

  • Mobile gaming studios analyzing competitor playable ads and video creative
  • Enterprise app publishers tracking global UA media spend and ad networks

Where each one disappoints

BigSpy

  • Anyone who may need to move down a tier — BigSpy does not allow downgrades, you must cancel and wait out the paid period
  • Advertisers on TikTok or Google Ads on a budget — the $69 tier covers only Facebook and Instagram

SocialPeta

  • Local small business SEO citation building

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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