Attention vs Equal Time: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Attention | Equal Time |
|---|---|---|
| tier 1 | — | Free — Up to 3 hours/month of meeting tracking, live talk-time meter |
| tier 2 | — | $15/mo — Unlimited meeting hours, detailed engagement analytics, historical trend tracking |
| tier 3 | — | $40/mo — Team benchmark dashboard, manager coaching reports, multi-seat admin |
read from both vendors' pricing pages · 20 Aug 2026 · how we verify
Choose Attention if
- Teams whose CRM hygiene is the bottleneck
Choose Equal Time if
- Sales managers coaching account executives on active listening and discovery technique
- Diversity and inclusion leaders monitoring equitable participation in executive meetings
Where each one disappoints
Attention
- Organisations without a CRM to write into
- Anyone comparing on price — Attention has no pricing page at all
Equal Time
- Automated cold email sequence sending
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.