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Artisan vs Instantly: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanArtisanInstantly
tier 1 On request — Ava AI SDR, 300M+ contact database, automated email sequences $47/mo — Unlimited mailboxes, 1,000 contacts, 5,000 emails a month
tier 2 On request — Custom AI model tuning, multi-domain deliverability management, priority onboarding $97/mo — 25,000 contacts, 125,000 emails a month
tier 3 $358/mo — 100,000 contacts, 500,000 emails a month
tier 4 $47/mo — From 1,500 credits a month, sold separately
tier 5 $94/mo — From $94/mo, then $194 and $555
tier 6 On request — Custom volume, private deliverability network

read from both vendors' pricing pages · 22 Aug 2026 · how we verify

Choose Artisan if

  • Early-stage founders and small sales teams wanting automated outbound pipeline generation
  • B2B companies scaling cold outbound without hiring junior SDRs

Choose Instantly if

  • Agencies running outbound across many domains

Where each one disappoints

Artisan

  • Companies with inbound-only sales motions that do not conduct cold outbound

Instantly

  • Teams selling into markets where cold email is regulated tightly

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

Other options