Amplitude vs Smartlook: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | Amplitude | Smartlook |
|---|---|---|
| tier 1 | $61/mo — Up to 150k monthly tracked users, cohort syncing, session replay | Free — 3,000 sessions/month, 1-month data retention, 3 heatmaps, 1 funnel |
| tier 2 | On request — Predictive analytics, automated behavioral clustering, custom MTU tiers | $55/mo — 10,000 sessions/month, unlimited heatmaps, unlimited funnels, event tracking |
| tier 3 | — | $149/mo — Custom session volume, native mobile SDK recordings, SSO, custom data retention |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose Amplitude if
- Product managers and growth teams conducting deep behavioral cohort segmentation
- Digital businesses combining user event analytics with live A/B feature experimentation
Choose Smartlook if
- Product managers and UX designers debugging conversion drop-offs in web and mobile apps
- E-commerce growth teams identifying shopping cart abandonment friction through session replays
Where each one disappoints
Amplitude
- Small websites looking for simple cookie-free traffic counters
Smartlook
- Cold outbound B2B email deliverability testing
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.