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Airbridge vs Branch: Which Should You Choose in 2026?

Both prices below were read from each vendor's own pricing page on the date shown.

Pricing side by side

PlanAirbridgeBranch
tier 1 Free — Up to 5,000 monthly tracked active users, core mobile attribution, webhooks Free — Free up to 10k monthly active users, universal deep links, QR codes
tier 2 $399/mo — Up to 50,000 MAU, multi-touch attribution, cost aggregation, fraud defense $200/mo — Custom attribution tracking, cross-platform cohort analytics, SLA support
tier 3 On request — Unlimited MAU, raw data export, incrementality testing, dedicated account manager On request — Custom MAU capacity, advanced fraud prevention, dedicated CSM, raw data export

read from both vendors' pricing pages · 22 Aug 2026 · how we verify

Choose Airbridge if

  • Fast-growing mobile apps needing cross-platform web-to-app attribution
  • Growth teams wanting transparent multi-touch marketing attribution

Choose Branch if

  • Mobile app developers building seamless deep linking onboarding journeys
  • Omnichannel retailers attributing mobile app purchases to marketing campaigns

Where each one disappoints

Airbridge

  • Personal hobby blogs with zero advertising budget

Branch

  • Small local physical storefronts with no mobile presence

Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.

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