AdPlexity vs BigSpy: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | AdPlexity | BigSpy |
|---|---|---|
| tier 1 | $199/mo — Mobile pop and in-app ads, carrier targeting, landing page download | $69/mo — 1 seat — Facebook and Instagram only, 50 creative downloads a day |
| tier 2 | $249/mo — Top native networks, device filters, affiliate network tracking | $159/mo — 1 seat — adds TikTok, Twitter, Google Ads, YouTube and Pangle; 300 downloads a day |
| tier 3 | $499/mo — All channels (Mobile, Desktop, Native, Push, Ecommerce), API access | $399/mo — 5 seats (1 owner, 4 members) — same limits per seat |
| tier 4 | — | $499/mo — 1 seat — adds Pinterest, Yahoo and Unity Ads; 3,000 downloads a day |
read from both vendors' pricing pages · 22 Aug 2026 · how we verify
Choose AdPlexity if
- Professional media buyers executing six-figure affiliate ad campaigns
- Marketplace aggregators discovering top-selling ecommerce products and funnels
Choose BigSpy if
- Advertisers researching creatives across many networks at once — Ultimate covers ten
- Agencies needing seats: Scale is five seats for less than Ultimate's one
Where each one disappoints
AdPlexity
- Local business Google Maps SEO
BigSpy
- Anyone who may need to move down a tier — BigSpy does not allow downgrades, you must cancel and wait out the paid period
- Advertisers on TikTok or Google Ads on a budget — the $69 tier covers only Facebook and Instagram
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.