AB Tasty vs Amplitude: Which Should You Choose in 2026?
Both prices below were read from each vendor's own pricing page on the date shown.
Pricing side by side
| Plan | AB Tasty | Amplitude |
|---|---|---|
| tier 1 | On request — Visual A/B testing, multi-armed bandit optimization, emotional AI segmentation, server-side testing | $61/mo — Up to 150k monthly tracked users, cohort syncing, session replay |
| tier 2 | — | On request — Predictive analytics, automated behavioral clustering, custom MTU tiers |
read from both vendors' pricing pages · 24 Aug 2026 · how we verify
Choose AB Tasty if
- Enterprise retail brands optimizing checkout funnels and mobile conversion rates
- Product development teams executing phased feature flag releases and multivariate testing
Choose Amplitude if
- Product managers and growth teams conducting deep behavioral cohort segmentation
- Digital businesses combining user event analytics with live A/B feature experimentation
Where each one disappoints
AB Tasty
- Generating automated AI SEO articles for niche affiliate sites
Amplitude
- Small websites looking for simple cookie-free traffic counters
Compiled by Stepan Noianov from both vendors' own sites. Something wrong? Report an inaccuracy.